Island Routes was founded in 2009 in Jamaica with a simple idea: To give visitors a more authentic way to experience the Caribbean beyond their resorts.
Through partnerships with local operators and a commitment to showcasing the true spirit of the Caribbean, by offering a wide range of family-friendly excursions designed to be safe, fun, and suitable for guests of all ages—including catamaran cruises, snorkeling, river tubing, cultural tours, and nature adventures. Each tour includes age and safety guidelines, with trained guides and provided equipment to ensure comfort and security for children.
Families can also opt for private versions of many experiences, such as private boats or custom-driven tours, which allow them to move at their own pace and tailor the outing to their children’s needs. Island Routes further helps families by handling logistics like transportation, scheduling, and on-site coordination, making activities easy and stress-free.
In what ways does your business work to support and enhance the family travel industry?
Island Routes collaborates with travel advisors, media partners, and tourism suppliers in several ways that enhance the family travel industry. The company works closely with travel advisors by providing training, familiarization trips, and easy access to booking tools so advisors can confidently recommend family-friendly excursions. They also offer commission, support, and customizable experiences, all of which help advisors craft high-quality family itineraries. With the media, Island Routes engages in press trips and content partnerships that highlight safe, authentic, and enjoyable Caribbean experiences.
Island Routes also partners with suppliers and local operators, such as transportation companies, attractions, and local businesses, to ensure consistent quality, safety, and reliability across their tours. Together, these partnerships help elevate the overall standard of family travel in the Caribbean by increasing visibility, improving product quality, and making it easier for families to access curated, safe, and memorable adventures.
What makes Island Routes uniquely valuable to family travel?
Island Routes’ unique value to family travel lies in its ability to offer consistently high-quality, customizable, and family-friendly experiences across multiple Caribbean destinations. Families can rely on the same safety, service standards, and professionalism no matter where they travel, while enjoying a wide variety of excursions suited to different ages and interests. It blends adventure with cultural and educational elements and provides private or flexible options that let families tailor activities to their needs. This combination of reliability, variety, and personalization sets Island Routes apart.
What else do you want to make sure people know?
No one knows the Caribbean quite like we do. Our team lives and breathes these islands, and that deep local knowledge shapes every experience we design. We’re also committed to supporting our travel partners, which is why we offer exclusive travel agent promotions throughout the year, including our loyalty program. Through it, agents can enjoy complimentary experiences, preferred rates, priority access for their clients, and robust marketing support. It’s our way of ensuring that the people who represent our brand feel empowered, informed, and fully connected to the heart of the Caribbean.
Learn more at islandroutes.com.
